Friday, 3 February 2012

Simple But Effective

Just looking through Behance and found this collection of animations from Sean Berg.  All his videos are 10 seconds long, much like the idents should be, and show simple vectored images interacting to create a clean, concise animation.

The most complex animation is the 'empire' logo, but demonstrates how keeping the colour scheme and images simple can help to maintain clear understanding through quick motion.  Link is below, as well as a few embedded examples:







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